Snowpiercer is an awesome movie (in my geeky opinion). It’s original, thought provoking, and unexpected, despite the very common post-apocalyptic world setting. And yet…you probably haven’t heard of it.
Why, despite casting Chris Evans as the lead and an amazing performance by Tilda Swinton, was it only in a handful of theaters for a couple of weeks!? And what can we as writers learn from this approach for marketing our own stories?